Gen C Hotel Concepts

Gen C Hotel Concepts

Citizen M and Virgin Hotels appeal to Gen C because they are very attractive and interactive. They owns a new concept of hotel called "boutique hotel" in order to attract young people, bloggers, fashionistas,  personalities.

• How do the sites different from ‘traditional’ hotels’ sites

They offer different services which are :
- the mobile application: put hotel services in your front pocket
- the Spa
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and different experiences like:
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